This New Year, pizza comes with a side of new perks as California Pizza Kitchen launches its enhanced CPK Rewards loyalty program. Beginning January 29, CPK Rewards will offer more benefits than ever before, including: free entrée rewards, first access to new menu items, exclusive events and more. In addition, the upgraded CPK Rewards app puts guests in control of their culinary adventure with online ordering, the ability to track rewards status, and the convenience of applying rewards through mobile pay, all together in one, easy-to-use app experience.
The enhanced CPK Rewards program will allow guests to earn rewards at four different benefit levels, earning one point for every dollar spent at CPK on food and non-alcoholic beverages during the calendar year. Guests’ benefit levels are determined by their activity the previous year, and benefits last a full calendar year. Beginning January 29, existing CPK Rewards members will automatically achieve the status that corresponds to their points earned in 2018. New members enrolling on or after Jan. 29 will automatically achieve Palm status.
Rewards benefit levels include: